Welcome to our 2017 cookbooks survey!
 
Firstly, thinking about cooking in general, would you say that the majority of recipes you have used this year have been from cookbooks, magazines or from the internet? *


 
How many times, if at all, have you bought a cookbook from the Dairy Diary website or from a milkman? *


 
Did you buy the cookbook(s) for yourself or as a gift? *


 
What do you like about the cookbook(s) you’ve bought from the Dairy Diary website or your milkman? *

 
And what could be better, or just different? *

 
Here are the titles of five possible new cookbooks that could be available from milkmen and the Dairy Diary website. What does each title mean to you and what types of food and recipes you would expect to be in it? 

Please give as much detail as you can
 
New British Pub Grub *

 
The Quick After-Work Cookbook *

 
Brilliant Bakes *

 
A Zest for Life! *

 
The Weekend Cookbook *

 
Here's a previous cookbook to give you an idea of what the new ones might be like.

Please be honest in your opinions and don’t feel you have to be polite!
 
Here's the first concept.
Overall, how appealing do you find the idea of this cookbook?
*











 
How likely would you be to buy this cookbook at £8.75? *


 
Why is that? *

 
Would you buy it for yourself or as a gift? *


 
And now for the next idea.
Overall, how appealing do you find the idea of this cookbook?











 
How likely would you be to buy this cookbook at £8.75? *


 
Why is that? *

 
Would you buy it for yourself or as a gift? *


 
Overall, how appealing do you find the idea of this cookbook? *











 
How likely would you be to buy this cookbook at £8.75? *


 
Why is that? *

 
Would you buy it for yourself or as a gift? *


 
Overall, how appealing do you find the idea of this cookbook? *











 
How likely would you be to buy this cookbook at £8.75? *


 
Why is that? *

 
Would you buy it for yourself or as a gift? *


 
Overall, how appealing do you find the idea of this cookbook? *











 
How likely would you be to buy this cookbook at £8.75? *


 
Why is that? *

 
Would you buy it for yourself or as a gift? *


 
Now that you’ve seen all five ideas, which one do you like the most? *







 
Do YOU have any ideas for new cookbooks? What type of cookbook would you find useful or inspiring, or would you like to give as a gift?

 
Thank you! Just before we finish, had you heard of the Dairy Diary before doing this survey? *


 
If you have a milkman, does he sell the Dairy Diary? *


 
Please can you tell us what you love about the Dairy Diary? Please give as much detail as possible – as if you are writing a review! *

 
And what could be better? Again, the more detail the better! *

 
Are you... *



 
Which age group do you fall into? *


 
How many people are in your household, including children? *

 
Do you have any children in each of the following age groups? *


 
If you'd like to enter our Prize Draw for £100 worth of M&S vouchers please give your contact details below

 
Name

 
Postcode

Thank you so much for your help and please look out for our 2018 cookbook so you can see which idea won!
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